If you're planning to design a mobile application for platforms like Android and iOS, or a website, you must, we emphasize, *must* thoroughly read this page on our website. Paying close attention to the points in this article is vital for your project's success.
1- Just a Rough Idea
Many who consult Rahkarpouya for business ideas have a great concept, but it's just a raw idea. They think this is enough to start. Remember, many others have similar ideas. Market research, execution methods, and countless other details can transform your idea into a successful business.
2- Answering: What Problem Does Your Idea Solve?
Always clearly answer: What problem does your idea solve? For how many people? And at what cost?
3- Your Idea Is Useless to Anyone
Many nurture ideas copied from domestic or foreign startups with minor changes, seeking a wealthy benefactor to realize their vision. This is almost certainly infeasible. Investors seek resourceful, capable individuals who can execute creative ideas. If you believe you have a creative idea, start immediately. Demonstrate growth and conversion rates to attract investors and accelerate your business. No one values mere fantasies without demonstrable progress.
4- If Similar Businesses Exist, Why Choose You?
Your business needs compelling reasons to make customers switch from competitors. For example, for a handcrafted goods website, thinking that lower prices or higher quality alone suffice is incorrect. These reasons lie in your technical aspects, marketing and digital marketing strategies, website and app UI/UX design, and more.
5- What Platforms Do You Need?
To answer this, determine where your target audience is, how they find you, how they interact, what tools they use, how those tools improve their experience, and more. Saying "My business has sophisticated clientele, so iOS is the tool" is illogical. If customers will find you through searches, you can't eliminate SEO and website optimization, as people solve problems on Google, not in app stores. Thorough market research among industry professionals is necessary.
6- You Always Need a Technical Team
A development and programming team is like support in a war. Someone once said, "Thank God, our website and app are tested and finished; we sent the tech team home. We start work tomorrow!" This is acceptable for a small home business, not for an internet-based, flexible company that already has several secretaries and a janitor in an office that hasn't even started operating! You always need development in website and app programming. Changing tech teams severely impacts a business and can destroy it. Don't think you can hire a tech team if you lack high technical expertise. This is only feasible with substantial budget, as it significantly increases costs and the departure of a programmer takes away valuable knowledge, leaving you helpless. Secure a reliable, corporate, and legal team to protect your business.
7- Document Your Idea and Work Process in Detail
When discussing your business, website, and app design and programming with others, you need a precise proposal or RFP with technical specifications. Otherwise, pricing varies wildly based on individual preferences, even for projects with similar examples.
You can't simply say "I want an app like Uber," because such a system isn't just an app; the backend and server-side programming are valuable components. Without documentation of your needs, price quotes may range from $5,000 to $80,000, as programmers price based on your technical specifications, not their own assumptions, ultimately costing you.
8- Choose Your Content Management System (CMS) Based on Current and Future Needs
Many CMSs exist; only a few are suitable for your business. This is a specialized topic, so only a brief explanation is provided. Implementing these CMSs can account for about 80% of a medium-sized project (if custom CMSs are used).
You might currently use a ready-made CMS like WordPress to reduce time and cost. But will it meet your needs now and in the future? Such systems may not fulfill all requirements, may not handle high user numbers, and may be slow. This choice depends on your startup type and current and future plans, as completely changing CMS mid-project is difficult or impossible.
9- Implement Website and Application Features Based on Startup Needs
No startup has everything on day one. If you're launching a new startup, plan your needs accordingly. Competition with larger rivals is different; you need to surpass them with innovative ideas. Neglecting Minimum Viable Product (MVP) means your project never finishes, with new ideas constantly arising. You'll find your startup has many similar products and you've entered a tough market, losing your initial competitive edge. Start with acceptable minimums and develop based on future needs.
10- Plan Your Marketing and Digital Marketing Strategy Today
When starting website and app design and programming, plan for marketing and digital marketing. This is specialized and expensive, requiring infrastructure considered during app and website development.
11- Avoid Unnecessary Permits
Carefully determine the permits you need. You'll need your website and apps ready to obtain permits. For example, you need an e-NAMAD (electronic trust symbol) from the Ministry of Industries and Mines for online payment gateways. If you don't have it yet, use intermediary gateways like Zarinpal. Conversely, for a food delivery system like Snappfood, you don't need a restaurant association permit because you're a food marketer, not a seller. Understand this distinction clearly.
12- Understand the Scale of Your Work
Many underestimate the entrepreneurial process. This becomes dangerous when they quit after a few challenges. If you're hardworking and willing to dedicate significant time to your dreams, there's hope. But if you want entrepreneurship for more relaxation, it's impossible. Remember: a successful employee may be a successful entrepreneur, but if your manager is dissatisfied with your work, starting your own business requires more consideration.
